Fund Your Campaign With Small-Dollar Power

Small-dollar fundraising has become the backbone of American campaigns and causes. In a single off-year, grassroots donors moved well over a billion dollars through the major online platforms, in contributions that average around forty dollars each. That money adds up, and it comes with none of the strings a handful of large donors bring.

We work with candidates and causes across the political spectrum. Our job is not to tell you what to believe, it is to build a fundraising program that raises what you need, stated plainly and run cleanly for whoever we work with.

Email is still the workhorse. On its own, any single send converts a small fraction of your list, so the program has to be smart about segmentation, testing, timing, and story. Text is the sprinter. Political messages get opened at rates email can only dream of, and a well-run peer-to-peer program, where real volunteers hit send, drives response rates email cannot match. The two channels work best together, each doing what it does best.

The part most vendors gloss over is compliance, and it is where campaigns get into real trouble. Every program we run carries the FEC Paid for by disclaimer where it is required and identifies the sender. Text programs are registered through 10DLC and verified through Campaign Verify, use proper consent, and honor STOP the instant someone sends it. We stay clear of autodialer rules under the TCPA and keep prohibited content out.

We set up the platforms, write and test the asks, run the sends, and report what actually came in. You get a disciplined small-dollar machine that treats your supporters and the law with respect.